In December 2023, during the Chanel Pre-Fall 2024 show, the brand unexpectedly added matching visors to its tweed suits. Soon Penelope Cruz unveiled a new accessory from the French brand at the premiere of the film Ferrari in Madrid. At first it seemed that this Chanel hat would only be a temporary fashion, but during the shows of the Autumn/Winter 2024/2025 collections it became clear: the counter-version cap is back on trend.

The visor was a popular headgear among the American and European working class in the early 20th century, including young journalists, making it known by the name newsboy cap in the English-speaking world. After the TV series “Sharp Visor”, the hat became popular again among men for five or six years. Celebrities such as Idris Elba, Harry Styles, Leonardo DiCaprio, David Beckham and Brooklyn Beckham became fans of visors. Women have also experimented with this headgear.

Although in general the visor is a unisex item, it carries certain associations regarding the wearer. Not everyone can successfully wear a hat in the right context, even a common item like a fedora, let alone a cap. However, designers for the Autumn/Winter 2024/2025 season decided to challenge their customers by giving them the opportunity to experiment with the style of the hat themselves.

Anna Sui’s collection, inspired by the 1920s.

The brand’s Anna Sui collection, inspired by the 1920s, incorporates hats from that era, combining brightly coloured visors with miniskirts and high boots. Dolce & Gabbana tried to sexualise the headdress by combining it with lots of black lace, netting and bold cut-outs.

In addition, some celebrities have already started paying attention to this accessory. In particular, visors have already been worn by Margaret Queally, Meg Ryan and Addison Rae. Undoubtedly, we will see more and more stars and Influencers wearing visors in the coming months.